The art and science of persuasive pitching

A few tips to help you craft the perfect pitch

The art and science of persuasive pitchingI have witnessed hundreds upon hundreds of pitches – and have also pitched to investors and customers – through many years practicing persuasive pitching. As a startup entrepreneur, you must create a convincing argument that will persuade venture capitalists, business owners, potential clients, or other investors to help make your dream a reality. A business…

Five reasons leaders like you need a summer vacation

Not taking a vacation is harmful to your health and your business

Five reasons leaders like you need a summer vacationI was about to take a six-month vacation from my business and my team leaders Rachael and Carmel were a little surprised – and perhaps a little nervous – when I told them they would be in charge. The business had been open for five years, but the truth was I was making more money…

How poor is your user experience on your apps and websites?

UX strives to make complex devices easy, from computing devices to cars, ATMs, airplanes and more

How poor is your user experience on your apps and websites?The importance of user experience (UX) has exploded in the era of ubiquitous personal computers, tablets and smartphones. Poor UX is a major reason apps and websites deliver disappointing business results. UX is the discipline that strives to make complex devices easy to use. Outside of computing devices, it applies to everyday objects, including cars,…

Tips for earning more while working less

With the right systems and people in place, we can step back as owners and do what really needs to be done

Tips for earning more while working lessIn 2014, one of the professors in my MBA program asked: “Why are you here?” As he went around the class, people responded: “To further my career.” “To earn more money.” “To get a better job.” When he came to me, I said: “I’m here to learn how to work less and make more money.”…

Will agile software take off in 2022? Five ways we’ll know for sure

Critics say that agile benefits are over-hyped because devotees can’t demonstrate full implementation

Will agile software take off in 2022? Five ways we’ll know for sureIs agile software development delivering enough value? Or is agile an exaggerated buzzword that conveniently obscures all attempts at performance measurement of software development teams? The Agile Manifesto was published a little over 20 years ago. Why have agile concepts not been universally adopted if they are so valuable? Or is agile a fad that…

Having trouble keeping or hiring staff?

Increasing wages works to some extent. But retraining and being a better boss will do more

Having trouble keeping or hiring staff?There are many challenges to running a business, including getting capital, getting customers and meeting the competition. Add staffing to the list. Hiring workers used to be less difficult. Any vacancy announcement attracted many more applicants than employers were able to consider. But now, there are multiple vacancies for every able, willing and available worker.…

Reduce your customers’ risk to increase your sales

Building trust and consistency can improve your sales and increase your profits

Reduce your customers’ risk to increase your sales“If only our customers would buy more from us.” This resounding phrase is heard throughout many businesses as the demand for sales increases in order to offset rising costs. While we may wish to create more revenue by selling more, our customers are facing rising costs at the other end of the spectrum. They’re looking…

Do you sound like a leader?

Your audience isn't only evaluating your words; it is also “reading” your voice

Do you sound like a leader?In 2002, a Stanford University professor made audiotapes of physicians and their patients in session. Half of the doctors had previously been brought to court for malpractice. She then played the tapes for her students, who were able to determine which physicians had been sued. But here’s the catch: The recordings were “content-filtered.” All the…

How to know if your startup actually offers what the market wants

Developing a solution first, then looking for a problem to solve rarely leads to success

How to know if your startup actually offers what the market wantsThere once was a highly motivated developer who worked at a bank. One day, he figured out a way to automatically round up decimals in banking transactions to the nearest whole number in bank accounts. He reasoned that the difference could be either taken as additional revenue to the bank or paid back to the…

Are subcontractors hurting your brand?

Subcontractors represent your business. So they need to maintain your standards

Are subcontractors hurting your brand?Imagine paying to have someone bring a washing machine into your house and set it up and then having to fire them before the job is complete. This is exactly what happened to my friends last week after they bought a new washing machine from Home Depot. The wife decided that, as a treat for…
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